• Deepak Chopra, MD endorses EFT

    Deepak Chopra, MD


    "EFT offers great healing benefits."

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    Candace Pert, PhD

    Author of Molecules of Emotion.

    "EFT is at the forefront of the new healing movement."

  • Norm Shealy, Md, PhD, endorses EFT

    Norm Shealy, MD

    Author of Soul Medicine.

    "By removing emotional trauma, EFT helps heal physical symptoms too."

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    Author of The Unmistakable Touch of Grace.

    "EFT is destined to be a top healing tool for the 21st Century"

  • Bruce Lipton, PhD, endorses EFT

    Bruce Lipton, PhD

    Author of The Biology of Belief.

    "EFT is a simple, powerful process that can profoundly influence gene activity, health and behavior."

  • Donna Eden, EFT endorser

    Donna Eden

    Co-Author of The Promise of Energy Psychology.

    "EFT is easy, effective, and produces amazing results. I think it should be taught in elementary school."

  • Eric Robins, MD, endorses EFT

    Eric Robins, MD

    Co-author of Your Hands Can Heal you.

    "I frequently use EFT for my patients with great results."

 
Testimonials
  • "I downloaded the EFT Manual and have had astounding results. I am blown away by this technique!!" Donna Ehrich
  • "EFT is a phenomenal healing method and is an important centerpiece of my practice. It has helped cure many of my patients with chronic problems." Eric Robins, MD
  • "EFT has been amazing for backaches! I had nagging backache for many many months and nothing would help. I would do certain exercises, run hot and cold water on it and nothing changed. It didn't get better or worse until I tried EFT. One round and it was gone!" Rita Tyner
  • "I see the results of EFT on a daily basis, and continue to be amazed....I've yet to find a problem it can't help with." Rachel Gaubert
  • "I tried your technique 2 days ago and in minutes an eye condition that has been driving me nuts for a year just left. This information is a beautiful gift to all of us." Sally Shallenberg
  • "I am not a professional practitioner of EFT. I am a housewife, mother, and portrait photographer who stumbled on to EFT two years ago, and fell in love with the gentle healing that EFT allows." Lisa Gunnoe
  • "We are very excited about this EFT program. My wife got rid of her back pain and too frequent headaches she has had for years. I no longer have acid reflux and no longer have to take a prescription drug for it." Bill Edens
  • "Two years ago, 1 1/2 hours of EFT work lifted an eight year long depression for which I had been using meds - I KNOW personally how amazing EFT is." Janice Smylie
  • "I have tried your technique, with a lot of skepticism at first, as it defies all logic....Gary, it worked....not only the first time on my headache, but the second time on my stiff neck and tension headache, the third time on my inability to sleep, and so on." Mary Smith
  • "I've never found a more user-friendly, dependable and precise technique that could produce such profound change in such a short time." Kim English
  • "I tried it on myself and shot a game of golf 12 strokes under my previous best game ever." Jack Konrath
  • "I have used EFT on myself and family members for a variety of quick therapies from shoulder pain to headaches, nausea, and so on. This method is absolutely invaluable." El March, PhD
  • "My clients have experienced profound & lasting results for weight issues, stress, anxiety, pain, phobias, sports performance, relationship issues, & more." Lindsay Kenny
  • "EFT has helped my clients deal successfully with addictions, grief, fears, phobias, sexual abuse, performance issues, self-image and stress. Dr. Catherine Saltzman
  • "EFT is a remarkable gift to the world." Al Viguerie, PhD
  • "I have gotten great results with EFT personally, and the results that my patients get are often nothing short of miraculous." Ray Mazon, D.O.M.
  • "EFT is "The Miracle Drug WITHOUT THE DRUG!" Pat Farrell
  • "EFT is spectacular! I came across EFT on an internet search...best happy accident of my life!" Anita Barber
  • "Words escape me. EFT is truly astounding. It could change the human race." Michael Killingback
  • "I have applied EFT 70 or 80 times and I have yet to come across a client who is not happy with the results EFT has given." John Birtwistle
  • "Wow! People can't believe the results we are getting. Neither can I. This is the best healing method I have ever come across." Jim Eaton
  • "I'm getting spectacular results with my patients and myself. Thank you!" Joanne M. Hillary, ND

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What was REALLY behind those cravings?

Note: This article assumes you have a working knowledge of EFT. Newcomers can still learn from it but are advised to get our Free EFT Get Started Package or our Affordable DVDs for a more complete understanding. For more, read our EFT Info and Disclaimer Document.

Hi Everyone,

You will enjoy this article by Shelley Malka. She helped her client get to the true emotional issues behind cravings that just wouldn't go away. Please note how she handled this even though she didn't know what IT (the issue) really was. She says, "I said, "So now that you know what IT is, you can tap for that, without me, and you no longer have to eat yourself into oblivion."  She laughed again. "I feel such relief. It always amazes me how it's never about the cake or the chocolate, is it?"  I said goodbye to Odette and looked at my watch. The entire session had taken approximately 15 minutes. And I never did get to find out what the 'it' was."

Hugs, Gary

By Shelley Malka, Ph.D.

Hi Gary,

The following story demonstrates clearly what you have always said: that any craving or addiction is not about the object we crave at all. Rather, the craved object is the substitute for feeling the anxiety that lies beneath the addiction. Once we access that disallowed or forbidden feeling, the craving disappears as if by magic. And you as the therapist or helper don't have to know what's really going on for this process to work wonders. (Please note that I used a somewhat informal approach here, allowing my intuition to guide me.)

Odette was a client I knew well. She called me over the phone one day asking me to please help her work through her craving for chocolate and cake that had been with her the last few days. Intensity for these foods was building and she knew she couldn't hold out much longer on her own without blowing her diet. She had tapped consistently but couldn't get to whatever it was that was clearly holding up her craving.

"What triggered this?" I asked. "You've been much better with chocolate and cake recently."  "I know I have," she said. "That's why I'm so frustrated. I just can't work this one out and the craving is ballooning."  "Ok," I said. "Just go to the KC point and let's start."

Even though I don't know what triggered this … I was doing fine … doing much better … and then the last few days I haven't been able to get cake out of my mind … and chocolate … I don't know why…

Nothing emerged and looking for a door to go in, I asked if she had a craving right then. She said, "No, not right now, but I know that if I wasn't on the phone to you, I'd head straight for the chocolate."

"You don't have the craving now perhaps because I'm here and you feel safe." I let her tap on this awareness a bit. "When did you have this craving? Could you allow your inner mind to go to where you were, what was happening when you first noticed this feeling of needing cake?" Tap, tap.

"Well I think the first time I started this cake-feeling I was in the car. If there'd been a place to buy chocolate, I think I would have stopped right there."  "Go into that moment," I suggested  "Just be in the car and allow that feeling to surface … I'm in the car … just tap around the points in the car and all of a sudden I want cake … all of a sudden I'm looking around for somewhere to buy chocolate.”  Her level of intensity was between 5 and 6 on a scale of 0 to 10.

Even though I'm a 5 or 6 right now… And I don't know what it is…

Even though it's intensifying, that's good, that's why I phoned you - to find out what this is…

At that moment, she burst out crying. "I think I do know," she said. "I can't believe it's this … I had no idea.  I can't believe it's this … but that's what's coming up."  We tapped a few rounds on "this awareness …  this realization."  Then she said, "and it's a lose-lose situation!"  I immediately referred her back to the KC point.

Even though it's a lose-lose situation…

Even though no matter what I do, I'll lose out…

We did quite a bit of this. I didn't add anything. I wanted whatever needed to surface, to just float up to consciousness. We tapped on the feelings that arose. Even though I'm scared…

Whenever there's a fear we're afraid to face - fear of the fear as it's often called - we're usually holding an underlying belief that if we know what that fear is, we won't be able to cope with it. So I threw this in:

Even though I'm scared, and I don't know if I can handle it… And that's making me crave chocolate and cake

"THAT'S RIGHT, I DON'T!" More sobs.  I backtracked here so she could process the steps and integrate the parts as we traveled round and round the points:

It's a lose- lose situation and I'm scared because I don't know if I can handle it … no matter what I do, I'll lose and I don't know if I can handle that … it's making me crave chocolate and cake because I'm so anxious about this lose-lose … I want to stuff it down with chocolate and cake.

"Anything!" she cried. "Even chicken and potatoes!"  Well, this was a new aspect she hadn't realized before, so I took her back to the KC point:

Even though this lose-lose is making me crave anything even chicken and potatoes and it's all to keep my anxiety down…

This anxiety that I can't handle the lose-lose … this anxiety I can't handle my feelings about this lose-lose … calming this anxiety with any food so that I can obsess about food and my weight rather than deal with this lose-lose anxiety. (remember, I knew Odette's issues and we'd done lots of this kind of thing before).

"Yeah, that's what I do, alright." But she was definitely calmer having found the issue underpinning her craving. So I threw in a choices statement. I wasn't sure if the timing was right, but I took the chance.

Even though I do this, I choose to surprise myself by finding a creative way to solve this problem! … I choose to allow this to be easy

We checked her craving. She was still a 4 or 5 on a scale of 0 to 10, even though she had stopped crying. "It's because I haven't found the core yet," she said. "And I'm anxious about not finding it." We did a whole lot more tapping on this - to calm her, to make her anxiety ok, to challenge the assumptions in her unconscious mind that she couldn't handle the lose-lose (whatever that was since I had no clue).  I asked what the craving was like and she said it was still 4 or 5 out of 10 … “because I don't know how he'll take it."  Here was another aspect that slipped out, so seemingly innocuous as to have us believe she'd known about it all along.

Even though I don't know how he'll take it… Her tears and sobs started up again.

Even though I have no idea how he'll take it … and that's the real concern, the real anxiety … up to now I haven't allowed myself to know how anxious I am about that… I was scared I wouldn't be able to handle it … I truly was scared to know this because it seemed too big for me…  I added: And I choose to surprise myself. AND HIM!

"Oh, that would be nice!" Then she laughed. "You know," she said, "As you said that, I saw a way of making it easy."  By now her voice was softer and more pliable. Things had changed. So we checked her craving again. "It's much better!" she said. "I don't need the chocolate anymore!"

I asked her to do what she could to get that craving back either for chocolate, or cake or chicken and potatoes or anything   I got her to make the images bigger and brighter and smell the chocolate in her mind … but the craving was gone.  Furthermore, Odette not only knew she could now handle her feelings about how he'd take it but it was also no longer lose-lose:  She had found a solution to make it easy.

I said, "So now that you know what IT is, you can tap for that, without me, and you no longer have to eat yourself into oblivion."  She laughed again. "I feel such relief. It always amazes me how it's never about the cake or the chocolate, is it?"  I said goodbye to Odette and looked at my watch. The entire session had taken approximately 15 minutes. And I never did get to find out what the 'it' was.

Thanks, Gary

Shelley Malka

More information is available for the following topics: lose weight

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Important note: While EFT has produced remarkable clinical results, it must still be considered to be in the experimental stage and thus practitioners and the public must take complete responsibility for their use of it. Further, Gary Craig is not a licensed health professional and offers EFT as an ordained minister and as a personal performance coach. Please consult qualified health practitioners regarding your use of EFT.