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Chewing tobacco habit--A humorous look at an extreme Apex problem

Important Note: This article was written prior to 2010 and is now outdated. Please use my newest advancement, Optimal EFT. It is more efficient, more powerful and clearly explained in my free e-book, The Unseen Therapist™.  Best wishes, Gary

Hi Everyone,

New clients to EFT often have a difficult time digesting the fact that this strange appearing method was responsible for their impressive results. Instead, they tend to explain away their benefits and attribute them to other means. This phenomenon is so frequent that it has a name -- The Apex Problem. As you will see, Dawn Norton's client took this Apex Problem to a humorous extreme.

Hugs, Gary

By Dawn Norton

Dear Gary,

I remember when I first downloaded the manual, reading with interest about the Apex problem.  I thought it was such an interesting concept; that a person could be helped profoundly and then explain it away.  The more I used the DVDs and had tremendous success with myself, my family, friends, and strangers, I began to see those who would tell me the reasons why it couldn’t have possibly been EFT.

One of those was my own brother.  While visiting him early this year, I spent a couple of minutes with him on his chewing tobacco habit.  He immediately lost his desire to chew, but explained it away with, "you just took my mind off of it."  Well, he's a big burly former Marine with a soft inside. Who am I to argue?  I checked back with him once and he was still chewing, so I dropped it.  He really wasn't interested anyway.

The amazing thing is what he told me this week.  I learned he was in a serious car accident.  So after finding out that he was all right and, fortunately, his injuries were minor compared to what they could have been, I offered to help him with his pain.  

Before we made the appointment he mentioned that he wanted to work on his chewing problem. Really?  And then he proceeded to tell me that after I had tapped with him for only two minutes, he proceeded to suffer through a few months of hating the taste of tobacco!  He said he couldn't stand the taste, but he couldn't let me be right!!  I almost fell over.  That is Apex to the max.  He was willing to suffer through hating chewing, when he could have easily given it up, just so that he could prove it didn't work.  I found it quite hilarious.

We did work on his injuries with varied successes on pain and swelling in his knee and dislocated shoulder.  It will take more work to resolve it all.  But, when we ended our phone session, he reminded me that he wanted to work on the chewing problem.  This time I expect total success and hopefully he will be willing to accept that success with no apex problem.  


Dawn Norton, EFT-ADV

More articles on Addictions and Substance Abuse


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